Time Limited Square Discounts Espressly


Boost Sales Without Losing Margin: Time-Limited Square Discounts Now in Espressly

Running a great promotion can be the spark that brings in more customers, builds loyalty, and boosts sales. But when your “happy hour” discount accidentally keeps running all day, the result isn’t so happy—especially for your bottom line.

That’s why we’re excited to announce a new Espressly feature that brings time and date-limited Square discounts into your mobile ordering experience.

The Problem with Square’s Built-In Discount Limits

Square already lets you create discounts with specific date and time windows—perfect for happy hours, daily specials, and seasonal promotions. The catch? Those time and date rules only work in Square Online. When orders come in through other channels—like a mobile app—Square’s API doesn’t pass those limits along.

That means if you set up a “20% Off Happy Hour” from 2:00–4:00 PM, it might apply in your app all day unless you manually turn it off. Not exactly ideal.

The Espressly Solution

We’ve built a custom layer inside Espressly to mirror those same Square date and time rules—so your promotions work exactly when you intend, and never when you don’t.

Now, when you create a promotion like:

  • Happy Hour Special – 20% off lattes from 2–4 PM daily
  • Morning Rush Deal – Buy one pastry, get one free before 10 AM
  • Weekend Treat – 15% off seasonal drinks on Saturdays and Sundays

…Espressly automatically applies the same start/end times and valid dates in your mobile app ordering flow. Customers get the deal during the intended promotional period—and only then.

Why This Matters for Your Business

  • Protect Your Margins – Avoid unintended all-day discounts.
  • Drive Traffic at Specific Times – Increase sales during slower hours.
  • Stay Consistent Across Channels – Your in-store, online, and app promos match up perfectly.
  • No Extra Work – Set it once in Square, and Espressly handles the timing on the app side.

Set It and Forget It

With this feature, you can confidently run creative, time-sensitive promotions that bring customers in when you want them—without worrying about losing money outside of those hours.

Your happy hour will finally be just that—happy for your customers and your business.